Personal Branding · 360 ELEVATED®
Earned coverage, and the stages that follow it.
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Executive PR at 360 ELEVATED® is personal branding, public relations, and speaker relations for C-suite executives, founders, and organizational leaders. It sits inside our personal branding vertical because press works hardest when the narrative is settled first.
We pair brand strategists with working journalists, which means pitches are built the way an editor wants to receive them. Packaged programs are available for CEOs who want a defined scope and a defined outcome rather than an open-ended retainer.
What the practice covers
- Media strategy and pitching
- Byline placement in trade and national outlets
- Interview preparation and media training
- Speaker bureau and conference relations
- Awards submissions
- Crisis and issues counsel
PR is not personal branding, and the order matters
Public relations earns coverage in media you do not own. Personal branding builds positioning, content, and an audience you control. Most founders eventually want both, in that order: architecture first, so that when press comes, every outlet is quoting the same person. If the positioning work has not been done yet, start with Brand of a Leader.
Built for leaders operating nationally who need press, and the supporting content to hold up once the press arrives. For broader corporate communications, see our public relations practice.
Get quoted as the same person, everywhere.
Bring us the raise, exit, or announcement ahead, and we will build the press plan in front of it.
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